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The Strategic Sales System: A Playbook for Any Economy

Presented by SalesStar's Jill Pedersen with Shawn Lacagina, Strategic Sales Coach

Join Jill, a Practice Partner with SalesStar along with Shawn Lacagnina Strategic Sales Coach, for an exclusive masterclass designed for leaders who are frustrated with their team performance and inconsistent sales.


This isn't your average sales workshop. We focus on a proven, full-team sales strategy that has helped our clients achieve remarkable growth. The businesses we work with don't just meet their quotas—they consistently exceed them, seeing an average of 37% increase in topline revenue within just 12 months.


In this 90-minute workshop, Jill & Shawn will walk you through the precise strategies that lead to these transformative results. You'll learn how to implement a strategic sales system that's so robust, it can be adapted to thrive in any economy.

You will discover how to:

Implement a Strategic Sales System that provides a clear, repeatable process for your entire team.
Use precise positioning to elevate your team from the very first interaction, making them stand out in a competitive market.
Empower yourself to build a team of not just salespeople but trusted advisors

This masterclass is your opportunity to learn the secrets behind consistently increasing your sales skills and preserving margins. This will kick start your journey to measurable, predictable and profitable growth.

Register for Upward 2026